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…really?! Yes! Vidal Sassoon successfully linked his two passions hair and world politics. He started at the very bottom and became one of the most sought-after hair stylists in London in no time thanks to his inventiveness and courage for new ventures. Finally, when he was able to convince the well-known fashion designer Mary Quant to a sleek bob cut, the doors to the world of high society were opened for him.
Vidal Sassoons’ work was always inspired by tendencies of the society like minimalism/ Bauhaus, rebellious/ punk or emancipation and so he created revolutionary cuts that gained world-wide fame. Women who wore his cuts stood out with cheeky, self-conscious, minimalistic and sensational hair styles.
A hair stylist with visions like Vidal Sassoon can’t be without his own haircare brand that allows him to create exactly the hair styles he imagines, of course. That is why, today, we can still benefit from Sassoon hair care and styling products. He always worked after the principle of cuts that just fell into shape, without a lot of hair spray or styling needed to fix them. Sassoon products follow that same principle: only the most essential ingredients get the best out of your hair.